Original Research & Studies3 min read
ChatGPT Is Not Replacing Google—It’s Expanding Search [Study]
New research shows ChatGPT is not replacing Google Search—usage remains steady post-ChatGPT adoption.
Original Research & Studies
Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
Original Research & Studies7 min read
Google AI Mode’s Early Adoption and SEO Impact
Our study reveals early trends of how people are adopting Google’s AI Mode and how this may impact SEO and marketing.
Original Research & Studies8 min read
We Studied the Impact of AI Search on SEO Traffic. Here’s What We Learned.
Our research shows AI search visitors could surpass traditional search visitors in 2028. Plus much more.
Original Research & Studies12 min read
Investigating ChatGPT Search: Insights from 80 Million Clickstream Records
Discover how ChatGPT is reshaping search habits and web traffic patterns. Analysis of 80M clickstream records reveals changing user behaviors and referral trends in AI-driven search.
Original Research & Studies5 min read
How An Agency is Using Link Building for a Bakery's SEO Growth
Semrush SEO Reality Show is back for episode two with our new client: the artisanal Edelweiss Bakery from Florida in the US. In this episode, we’re going to look at how our partner agency is working on one of the main components of SEO success, which is building a strong link profile
Original Research & Studies6 min read
How An Artisan Bakery Is Increasing SEO Through Competitor Analysis
If you’re wondering how to do competitor analysis when it comes to SEO for bakeries or small businesses, this is one you won’t want to miss. Take a close look at how a powerful digital agency helps an artisan bakery in Fort Lauderdale capture web traffic and convert them into customers.
Original Research & Studies5 min read
How to Make Google Web Stories [2021 Study]
Semrush has created a comprehensive research study on Google Web Stories, analyzing 2,400 search results.
Original Research & Studies6 min read
Who Has the Best Backlink Database? Semrush vs. Competitors [Study]
Semrush is constantly working on expanding its backlink database, so we decided to investigate the comparisons. After having run numerous internal tests to decide on the strongest backlink checker on the market, we’re now ready to share our first study with you.
Original Research & Studies7 min read
SEO Case Study: How US Trucking Company Got 60% Organic Increase in Just 3 Months
In SEO Reality Show Episode #3, we check back with the team at Aimclear as they serve the client we paired them with, a powerhouse American trucking firm in the upper Midwest.
Original Research & Studies6 min read
Traffic Growth Rankings for US Websites [Study]
Semrush compared January 2020 vs. 2021 traffic stats for the US domains to see which websites were getting more traffic.