Social Media21 min read
31 Top Social Media Platforms in 2025 [+ Marketing Tips]
The most popular social media platforms in the world include Facebook, YouTube, Instagram, and WeChat.
Social Media
Social media is key for your online presence. Learn the fundamentals, tips, and strategies for effective social media marketing to boost your online presence and engage with your audience.
Social Media8 min read
Instagram SEO: What It Is, How to Do It, & Best Practices
Instagram SEO tips include using keywords in your captions, optimizing your profile, and writing image alt text.
Social Media6 min read
14 Best Social Media Campaigns to Inspire You in 2025
We‘ve rounded up the best social media campaign examples from X, Instagram, TikTok, LinkedIn, and more.
Social Media10 min read
18 Social Media KPIs (and How to Track Them)
Find out which social media KPIs you should keep an eye on to track visibility, engagement, conversions, and more.
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Social Media6 min read
How to Create a Winning Social Media Marketing Strategy [Free Template]
In this article, we‘ll share tips on creating a winning social media marketing strategy. We’ll also talk about how Semrush can help you create one that makes your life easier.
Social Media9 min read
How to Create a Social Media Content Strategy in 8 Steps
Learn how to create a social media content strategy that can help you achieve marketing goals.
Social Media8 min read
How to Perform a Social Media Competitor Analysis in 6 Steps
Discover how to perform a social media competitor analysis to get an edge over your rivals.
Social Media8 min read
How to Find YouTube Influencers
Need help finding influencers on YouTube for a partnership campaign? Follow these steps.
Social Media9 min read
Using Meta Business Suite: A Complete Guide For Businesses
How valuable would it be if you could get digital publishing, monetization, and analytics tools within a single platform?Meta Business Suite gathers all these functions and more under one roof. Intrigued? Keep reading.
Social Media14 min read
Boosting Sales with Your Facebook Business Page
In this article, we share all the tips and tricks you need for Facebook business page success. We cover everything from “how to add a business page on Facebook” to how and when to share posts, run ads, and more!