Semrush Blog | SEO, SEM, AI Search, & Content Strategy

General Marketing

4 min read

Cheat Sheet: Use Semrush Overview Reports To Your Advantage

Welcome to the first edition of Semrush Cheat Sheet, a blog series where you will find secrets to obtaining the information you need quickly and efficiently. In this edition, we will focus on the Overview reports and how you can use them to your advantage. When you first get into Semrush, you will be redirected to the dashboard. This screen will always be the first thing you see when you sign in.

Mike IsaacNov 12, 2015

Ecommerce

7 min read

How To Implement Ecommerce Tracking in Google Analytics

You‘ve likely heard the term, but what exactly is e-commerce tracking? In short, it‘s a feature on Google Analytics that allows you to track online transactions on e-commerce websites. It provides detailed analytical data to help establish the right path to maximum ROI. E-Commerce tracking even lets you see online traffic sources to improve your conversions.

Shane BarkerOct 13, 2015

General SEO

4 min read

6 WordPress Plugins To Personalize Your Website's User Experience

User experience is a big deal, but the problem is that most sites provide a related posts widget that shows mostly irrelevant content. And that’s about as far as they go — everything is top-level and aimed at the average user.

Adam ConnellSep 22, 2015

General SEO

6 min read

Baidu 101: An Overview of Baidu Webmaster Tools

Companies with global aspirations need to address China and her biggest search engine. Baidu‘s increasingly varied and sophisticated offerings allow us to gain a glimpse into the priorities and thought processes around search in China.

Wei Leen NgSep 03, 2015

General Marketing

3 min read

10 Surprisingly Successful USPs for Marketing Companies

Marketing is a huge industry (and a great career), but it can be challenging for a smaller agency to attract clients. In practice, marketing does not lend itself well to discount pricing, and traditional advertising tactics used to market a marketing agency can be downright confusing. So how can your business stand out? For many successful marketing ventures, the answer is a unique selling proposition (USP).

Sherry GrayAug 28, 2015

General SEO

4 min read

Did You Configure Your Site for the International Googlebot?

Once every so often, the SEO world is subject to a major shift that shakes its virtual tectonic plates to the core. In January this year, the tremor of this impending quake went unnoticed. This was characterized by a change in the foundational basis of SEO best practices internationally.

Lalit SharmaAug 21, 2015

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